top of page

Marketing Sustainable Business


My interest in the 3 Ps - people, planet, profit - have driven me to work with forward-thinking businesses that embody these values.

Groundwork Coffee Company


A pioneer in the Third Wave of Coffee, this Los Angeles-based company has been sourcing and batch-roasting fairly traded, organic coffee since the early 1990s.


In 2011, I became a web and creative marketing consultant with them.


- Spearheading the re-branding of their business


- Producing their Shopify e-commerce site, significantly growing online sales


- Managing community building strategies with social media, communications and marketing


- Directing integrated media to better communicate with the public about Groundwork's commitment to sustainable business practices.





I've consulted a variety of other non-profits, companies and green start-ups including:


The Jesta Group - Green real estate development

- Researched and prepared 400-page document on green building trends, financing, Leed Certification and related NY and NJ regulations and tax credits.


SUNARC - Energy-efficient greenhouse technology

-Produced marketing video and provided strategic marketing consultations.


Tomorrows - All-organic fast food chain

- Consulted on branding and developed business plan for the Montreal market.


Food Secure Canada - The People's Food Policy Project

- Provided creative and strategic web and media consulting for national food policy advocacy campaign.



bottom of page